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Manager, Marketing & Business Development Job (Irvine, CA, US)

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Manager, Marketing & Business Development
Marketing
Taco Bell Headquarters, Irvine, CA
Irvine
CA

Taco Bell, a part of Yum! Brands, has been repeatedly named the Best Place to Work in Orange County. We have high standards for ourselves; Yum commits to consistently deliver 10% EPS growth each year. Our success comes from the belief that our people's capabilities are our greatest asset, and investing in you is our top priority.

Yum! Brands, Inc. is the world's largest restaurant company with more than 38,000 restaurants in over 100 countries and territories and more than 850,000 employees worldwide. We are the leading restaurant retailer in many emerging markets. Our restaurant brands -- KFC, Pizza Hut and Taco Bell -- are the global leaders of the chicken, pizza and Mexican-style food categories respectively.

Awareness and Engagement

Develop and execute integrated messaging plans aimed at raising awareness for and increasing engagement with the Taco Bell Foundation for Teens:

Among external and internal stakeholders

Across owned, earned and paid media channels

Identify, develop and manage new partnerships and spokespersons to support messaging goals

Manage external PR agency

Collaborate closely with Taco Bell Media, Brand Experience, PR , Digital and Internal Communications Teams

Fundraising

Develop and execute fundraising programs in collaboration with TB Corporate, Operations, IT and Digital Teams as well as new partners:

Set Yearly Fundraising Goals

Execute National and Integrate Local Fundraisers

Sunset current in-restaurant Canister Program

Develop fundraising programs for internal events (FRANMAC, Owners’ Forum)

Identify new revenue streams in and above restaurant

From Customers, Employees, Franchise Partners (FRANMAC), Taco Bell Corp, external partners/vendors

Manage vendors and partners associated fundraising efforts

General

• Set and manage budgets associated with Marketing and Fundraising expenses

Lead Fundraising Committee (subcommittee of Board of Directors)

Report on Marketing and Fundraising related activities to BOD at large

Job Requirements

• Graduate Degree in Marketing or Non-Profit Management

• 5+ years relevant experience in Brand Management, Public Relations, Non-Profit Marketing or Non-Profit Business Development (client or agency side)

• QSR/Retail experience strongly preferred

• Franchise Management experience strongly preferred

• Proven cross-functional leadership skills

• Strong project management skills a MUST


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